About Madison Simpson

Assistant Marketing Manager

Madison Simpson, from Beerbliotek, and Connie Dickinson, from Yakima Chief Hops, taking part in the GLOWALONG project 2021. Created by organisation G.L.O.W - The Global Ladies of Wort. The collaboration beer is a Kveik IPA, brewed by Beerbliotek, a Swedish Craft Brewery based in Gothenburg, Sweden.

GLOW-along: a collaboration with Yakima Chief Hops + G.L.O.W.

GLOW-along is our collaboration with G.L.O.W. & Yakima Chief Hops. This Kveik IPA is part of a collective brew project, created by G.L.O.W. to tackle gender bias in the brewing industry, and give back to the community. We used a special GLOW Community Hop Selection (YCH Loral, Sorachi Ace, HBC 472 Cryo) and one local ingredient. We chose Swedish Sugar Kelp (Sockertång), sourced from sustainable Swedish coastal Seafarms.

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A marketing can packshot of Summerye, a Rye IPA, brewed in Gothenburg, by Swedish Craft Brewery Beerbliotek.

Beer Release #313 Summerye – Rye IPA

The days are getting darker, and so are our beer.

As the weather starts to get colder and the leaves start to change, it’s time to look forward to the next season. Summerye is a Rye IPA that reminds us of those early summer mornings while looking forward to a cosy Autumn, followed by colder winter nights.

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Adam Axelsson and Oliver Bull, two owners of Hasselssons - a seafood restaurant Pop Up in Majorna, Gothenburg. They have collaborated with Beerbliotek, a Swedish Craft Brewery to make their Hasselssons Li'l Pils beer.


Like all good stories, Hasselssons began with three childhood friends, who were determined to make their dream of working together come true. Adam Axelsson and Oliver Bull, two out of the three co-owners, define their concept as “fast food from the ocean”. Hasselssons is a Pop-up Seafood restaurant famous for their fish and chips. But it’s much more than their well-known fish and chips, you could say they have transformed into a lifestyle, and it is only just the beginning.

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